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Having a solid website and a space to house reviews are only a couple of pieces of the marketing puzzle for small businesses in the beauty industry. The truth is, if you’re not marketing your business online, you are doing yourself a huge disservice. Social […]
If you’re not experienced with building websites, don’t worry! Our team can help you to create a beautiful website and also help you to run your google and social media campaigns. Please visit www.doctorgeeks.com for more information. A website that is optimized for local searches is a […]
You must build a great collection of photos of your work that demonstrate your skill and attention to detail. A high-quality, aesthetically pleasing portfolio is an essential first step for attracting your dream clients to your business. The good news is that you can begin […]
Marketing your new business is all about building your reputation. You may be confident that you are good at what you do but you need to convince your dream clients of that as well. And, with the right marketing strategies, you can do just that. […]
The third thing to consider is how much your time is worth. Once you understand how long each service will take you, from start to finish, it is easier to decide what to charge. How much do you want to make per hour? Find a […]
The next step in pricing your services is getting to know your dream client. Who do you imagine in your salon each and every day? If you plan to offer a luxury experience, one that includes free refreshments and aftercare products, then adjust your prices […]
Before you can price your services, you need to understand what your market can bear. I always suggest that beginning artists do this research. Find the salons in your geographic area offering identical services and record what they are charging. Take these numbers and then […]
It is possible to make great profits in this industry. It is in high demand and skilled artists and technicians can run successful businesses if they keep their expenses in check while pricing their services appropriately. I wish I could give you a simple answer […]
Paperwork is a necessary evil when it comes to performing services. You’ll need paperwork for insurance reasons, and to satisfy your local health department or other governing bodies. You must gather information from your customer to ensure good and safe results, and you also must […]
Now that you’ve made your business legal, and determined your budget and where you’re going to work, it’s time to set up your appointment software, payment processing, and policies to ensure a smooth and consistent operating experience. We offer a complete kit to assist you […]
A well-stocked studio is important. There are so many options out there and stocking your studio can easily become an overwhelming expense. I recommend starting with the basics and building up your supplies as you discover the tools you like to use. Whatever you do, […]
As you start your new business, you’ll need to address product cost and overhead as it pertains to equipment. One wonderful thing about offering brows as a service, aside from how life-changing it can be for the client, is how profitable it is for the […]
One of the first decisions you have to make after training is where and how you want to work. The following are typical options for new brow artists to work: 1. Rent a room in a salon suite and pay weekly rent. This allows you […]
In this section, we will delve into the nitty-gritty of starting your business: licensing, work arrangements, startup costs, and overhead. I had to teach myself how to build a booming brow business from scratch. Many mistakes were made along the way. After reading this section […]